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LOULOU, French Canada’s shopping magazine features the latest fashion, beauty and lifestyle trends specifically targeting French-Canadian women, aged 18-35 who are simply addicted to shopping. Almost half of LOULOU’s editorial content is written specifically for the needs of each audience, reflecting the difference shopping habits and retail sources for English and French-Canadian women.

Publisher: Marie-José Desmarais
Multi-platform content Director: Julia Cyboran

Circulation	Readership	Frequency	Founded In
71,758	328,000	8	2004

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2012 - Four Colour	1-3x
Full Page	$9,391
Double Page Spread (DPS)	18,779
1/2 Page (Horizontal)	6,573
1/2 Page Spread	13,145
1/3 Page	5,163
Inside Front Cover 2 (DPS)	23,475
Inside Back Cover 3	10,797
Outside Back Cover 4	12,207
Cover Flaps	12,207

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2012 Issues	Sales Closing Date	Material Closing Date	Impact Start Date
Bridal SIP	December 15	December 20
March	January 26	February 1	February 16
April	March 1	March 7	March 22
May/June	March 28	April 3	April 19
Summer	May 17	May 23	June 7
September	July 19	July 25	August 9
October	August 22	August 28	September 13
November	October 11	October 17	November 1
Winter	November 8	November 14	November 29

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Live Ad Size	Width	Height
Double Page Spread (DPS)	15 3/4"	10 3/4"
Full Page	7 7/8"	10 3/4"
2/3 Page (Vertical)	5 1/8"	10 3/4"
1/2 Page Spread	15 3/4"	5 3/8"
1/2 Page (Horizontal)	7 7/8"	5 3/8"
1/3 Page (Vertical)	2 3/4"	10 3/4"
1/3 Page Square	4 7/8"	5 3/8"

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Download the Media kit (PDF)
for detailed specifications.

For Production Info and Electronic Ad Submission Click here

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