LouLou
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Packed with expert advice, amazing deals, celebrity inspiration and unique finds, LOULOU delivers the hottest fashion, beauty and lifestyle buys on the Canadian market – with complete purchasing information for every item featured. With editions in English and French, LOULOU is the perfect vehicle to reach Canadian alpha-shoppers from coast-to-coast.
Publisher: Marie-José Desmarais Multi-platform content Director: Julia Cyboran |
| Circulation | Readership | Frequency | Founded In |
|---|---|---|---|
| 145,985 | 751,000 | 9 | 2004 |
| 2013 - Four Colour | 1-3x |
|---|---|
| Full Page | $18,615 |
| Double Page Spread (DPS) | 37,524 |
| 1/2 Page (Horizontal) | 13,040 |
| 1/2 Page Spread | 26,082 |
| 1/3 Page | 10,241 |
| Inside Front Cover 2 (DPS) | 44,710 |
| Inside Back Cover 3 | 21,422 |
| Outside Back Cover 4 | 24,220 |
| Cover Flap | 24,220 |
| Tablet | |
| Premium | $3,490 |
| Rich Media | $2,443 |
| Static | $2,327 |
|
2013 Issues |
Sales Closing Date |
Material Closing Date |
Impact Start Date |
|---|---|---|---|
| March | January 24 | January 30 | February 14 |
| April | February 28 | March 6 | March 21 |
| May/June | March 27 | April 3 | April 18 |
| Summer | May 8 | May 14 | June 3 |
| Celebrity SIP | May 20 | May 27 | |
| September | July 4 | July 10 | July 25 |
| October | August 21 | August 27 | September 12 |
| November | October 2 | October 8 | October 24 |
| Winter | November 7 | November 13 | November 28 |
| Trim Ad Size | Width | Height |
|---|---|---|
| Double Page Spread (DPS) | 15 3/4" | 10 3/4" |
| Full Page | 7 7/8" | 10 3/4" |
| 1/2 Page Spread | 15 3/4" | 5 3/8" |
| 1/2 Page (Horizontal) | 7 7/8" | 5 3/8" |
| 1/3 Page (Vertical) | 2 3/4" | 10 3/4" |
| 1/3 Page (Square) | 4 7/8" | 5 3/8" |
Download the Media kit (PDF)
for detailed specifications.
For Production Info and Electronic Ad Submission Click here
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