Bout de Chou

With extensive analysis in our French market, Today’s Parent Group has decided to rename Mon Enfant, Quebec’s parenting magazine for parents with kids 0-3, to our new title Bout de Chou.  This title proves to be friendlier and has more appeal to our French readers.  Bout de Chou is a popular phrase used by French Canadian parents as a term of endearment for very young children.  Bout de Chou is committed to helping parents of babies and toddlers establish a lifetime foundation for their children's emotional and physical well-being and happiness.

To coincide with our name change we have launched a new French website boutdechou.ca.  This site offers parents a rich selection of stories on pregnancy and early parenting from 0-3 years of age.  Our site includes community talk forums, blogs and other user-generated content.

Today's Parent "New Parent" Special Editions support our readers through one of life's most exciting, challenging and crucial transitions - the birth of a baby and the earliest years of parenting - and helps them lay the foundation for a happy, healthy family life.

Publisher: Rosemary Munroe
Editor-in-Chief: Holly Bennett
 
Circulation Frequency Founded In
40,700 2 1984
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2013 - Four Colour 1x
Double Page Spread (DPS) $13,425
1/2 Page (DPS) 10,445
Full Page 7,460
1/2 Page 5,595
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2013
Issues
Sales
Closing
Date
Material
Closing
Date
impact
date
Spring April 11 April 17 May 31
Fall August 29 September 4 October 25
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Trim Ad Size Width Height
Double Page Spread (DPS) 10 1/2” 7 5/8”
1/2 Page (DPS) 10 1/4” 3 13/16”
Full Page 5 1/4” 7 5/8”
1/2 Page (Vertical) 2 5/8” 7 5/8”
1/2 Page (Horizontal) 5 1/4” 3 13/16”
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Download the Media kit (PDF)
for detailed specifications.

For Production Info and Electronic Ad Submission Click here

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